3 Pre-Production Tips for Crafting a Great Corporate Video
Corporate videos have become an increasingly helpful tool in the business world. While they have been used by companies for decades, they have evolved and come a long way over the years. On top of that, their uses and applications in these digital times are ever-expanding.
Info Overload & What That Means for Video Marketers
Online videos are always going to be more concise than written messaging because they can convey information on more levels simultaneously than a written message can. Of course, there are bad videos just like there is bad writing. But a well-executed video can provide much more info in a shorter time. AND, a range of […]
3 Smart Ways to Use Videos for SMEs
Facebook favors the visibility of videos for SMEs, uploaded directly to the social network, penalizing instead the links from the Youtube competitor. On Twitter, instead, the clash took place at the last shot between Periscope and Meerkat. These data highlight the potential that videos have for international as well as local businesses. Here are three […]
7 Good Reasons Why Video Production Is the Best Method Of Advertising
At present around 37 percent of the web includes video production. Since the invention of film, this has been an efficient method of reaching and influencing an audience in the form of advertising and the most widespread of these has been television commercials. Overtime film has obviously progressed and adapted to function in the present […]
The 6 Reasons Why Your Corporate Video Production Fails
The 6 Reasons Why Your Corporate Video Production Fails Like many businesses, you’ve probably bought into the notion that corporate video production is a “must have” tool for your marketing toolbox. You’ve heard that video is a great way to engage consumers, establish authority and trust, nurture leads and drive traffic. Video can accomplish those […]